Saturday, November 5, 2011

Does Google consider SEO to be spam? - By Matt Cutts

I recently watched a Matt Cutts video regarding "Does Google consider SEO to be spam?" and the answer was "no". Google also respect good SEO optimizers who follow right techniques to optimize websites. Here are the key points listed as per video:

1. A good SEO optimizer's duty includes to make website Crawlable, Accessible and Findable in the eyes of Search Engines.

2. Only exact and relevant keywords should be used for website.

3. Usability is another major factor, it basically includes good design practices for users and search engine.

4. Website loading time is another major factor which plays a major role in site performance.

5. Only use white hat techniques, there's no space for hacking or hiding techniques.

6. Say no to Black Hat Techniques because Google's mission is to return best possible search result and it will be long lasting by white hat techniques only.

7. If anyone find difficulties of learning exact methods of SEO then they can first refer to Google Webmaster Guidelines or Beginners Guide of SEO.

At the end there's one solution for all website owners, find a good & quality SEO Person who will rank your website on search engines with right tactics.